On Thursday evening, amid swirling speculation about a shooting at Brown University, the network's Kaitlan Collins posted on social media, noting the confusion and directing people to her channel's 9pm newscast.
Even though CNN is certainly not a impeccable news source, her statement seemed accurate for a lot of people. It stands as one of the outlets where one can locate fact-based and mostly reliable reporting – especially during crises like the one taking place in the vicinity of a New Hampshire storage facility.
An Uncertain State Amid a Corporate Tug-of-War
Yet CNN, now middle-aged, finds itself in a precarious state as two huge media corporations vie for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has become part of a high-risk game of corporate ownership, not as a question of what helps the information-seeking public.
“This is yet another example of the deep structural problems with origins in many years of regulatory actions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The debate about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – misses a more important point.
“It is often framed as a corporate drama with influential figures as the protagonists, but there is very little discussion of the societal benefit,” Pickard added.
The Complicating Element: Political Influence
The network's predicament is made more complex by Donald Trump’s longstanding stance about a network he has long portrayed as perhaps his chief “fake news” adversary.
Recall the chants of “CNN sucks!” at Trump's rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now claims that the network requires new ownership. You can read that as ownership that will protect him from journalistic oversight. That is part of why he seems to support Paramount Skydance, which has made a unsolicited offer.
There is a basis to favor that bidder more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently placed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
A Future of Continued Uncertainty
Significantly, if Netflix wins, CNN and other cable outlets would first be carved out into a standalone company. This might be a welcome development to many at the network, but it’s not exactly a secure position. That structure could pave the way for CNN for another sale. The cycle continues.
According to Timothy Wu, a great deal of this is illegal, anyway. The influential voice of big tech’s dominance stated that anti-trust laws should disallow both deals.
“Each proposed deal would be detrimental to the country, and both should be challenged by the government,” Wu recently wrote.
The Core Problem and a Way Ahead
Whatever happens with this particular battle, the bigger problem persists.
“Our current system is a very system hostile to democracy, but we must resist a sense of powerlessness,” Pickard said. Government actions – from the 1930s and 1940s – helped to build this overly commercial monster, and new policy decisions can tackle it.
Is this likely in an era where the Federal Communications Commission chair will not confirm that the agency is independent? Reform is highly improbable now, but that is not to say it will never happen.
Measures that support independent news organizations, aid local journalism, subsidize public media, and outlaw the consolidation of media power in too few hands are within reach – they are necessary for a robust democracy.
Regarding media ownership, bigger isn’t better. And news organizations including CNN must not be pieces in the most recent acquisition battle.