TikTok is introducing a updated setting that permits them to lessen the quantity of artificial intelligence-produced videos appearing in their feeds. This move comes as the company revealed that it presently contains over 1 billion AI-generated clips.
Pilot Phase and Launch
The update is in a pilot phase over the following weeks before a widespread launch. This shift coincides with a increase in content created by AI, spurred by emerging AI video creators.
The Broader AI Trend
It has been noted that nearly a tenth of the fastest-growing channels on a popular video site exclusively feature content made by AI. A considerable share of this output is considered “AI slop”, a phrase for inferior, mass-produced content that is frequently illogical or dreamlike.
“We know from our community that numerous viewers appreciate content produced via AI tools, including computer-generated images to informative clips, and we aim to provide users the ability to adjust the amount of that, based on their own preferences,” said a platform representative.
Scale of AI Content
TikTok announced that there are presently 1.3bn videos on its app identified as artificially created. Collectively, over 100 mn pieces of content are submitted to the service daily, making AI-generated material a limited part of its total content library.
How to Adjust Settings
Users will be in a position to limit or boost the amount of artificial media they watch by accessing the “manage topic” option in the platform and selecting the AI content topic. Other topics that are already be controlled under the filter cover current affairs, clothing, aesthetics, and choreography.
Platform Guidelines
The platform’s policies require content makers to identify “realistic” artificially created content, and it prohibits dangerous AI impersonations of celebrities or crisis events. Any believable AI-generated clip that is without a tag can be taken down under its terms of service.
Furthermore, the app will now attach an artificially created watermark to content made using its own AI tools, or flagged by an collaborative effort for recognizing artificial media. This step is designed to stop users from attempting to evade the tagging system.
Responsible AI Funding
TikTok is also establishing a $2m AI literacy fund for professionals and institutions to produce learning resources about responsible artificial intelligence. This program will benefit non-profit groups specializing in training programming and robotics.
Content Safety Approach
The video-sharing app has justified its content review process, following controversy over intentions to make redundant numerous safety staff in Britain. The company is set to reduce hundreds of positions in its content moderation team in the UK capital, with worker representatives and internet security professionals expressing worry that people are being substituted by automated systems.
A senior executive explained that people-led review would continue to be important, but artificial intelligence can safeguard staff by eliminating the most graphic content ahead of it is viewed by humans. TikTok reported a notable drop in shocking and graphic content seen by human moderators over the past year due to reliance on its AI tools.
“We think that it’s essential to combine humans and technology to keep the platform safe,” the executive stated. “We’ll have staff as part of that process, but we additionally believe it’s highly necessary to reduce exposure to unsafe media as quickly as possible, which is the area in which a lot of the machine support is really helping us operate efficiently.”
